Swot Analysis of Walt Disney Company Essay - 2999 Words

COMPANY PROFILE The Walt Disney Company REFERENCE CODE: 8C7AE530-4ECC-4EF5-AC18-370E646FD097 PUBLICATION DATE: 31 May 2013 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED. The Walt Disney Company TABLE OF CONTENTS TABLE OF CONTENTS Company Overview..............................................................................................3 Key Facts...............................................................................................................3 SWOT Analysis.....................................................................................................4 The Walt Disney Company  © MarketLine Page 2 The Walt Disney Company†¦show more content†¦Disney XD airs live-action and The Walt Disney Company  © MarketLine Page 4 The Walt Disney Company SWOT Analysis animated programs and has presence in 130 countries worldwide. During FY2012, Disney XD had 175 million subscribers globally. In addition, Disney Junior had 125 million subscribers globally at the end of FY2012. Moreover, Walt Disneys ABC Family and SOAPnet TV networks had a subscriber base of 97 million and 66 million respectively. The AE Television Networks (AETN), part of the companys cable network operations, includes AE, HISTORY, BIO, H2, History En Espanol, Lifetime, Lifetime Movie Network (LMN), and Lifetime Real Women. Internationally, AE programming is distributed in over 150 countries through joint ventures and distribution agreements with affiliates. During FY2012, AE, Lifetime Television, and HISTORY TV networks had 98 million subscribers each, while LMN, BIO, H2, and Lifetime Real Women had 84 million, 69 million, 68 million, and 16 million subscribers, respectively. Significant customer reach of cable networks operations provides a competitive advantage that is not easi ly replicable. The companys content, which is produced, is distributed across a wide base of subscribers around the world. The large subscriber base therefore enables higher margins for the company. The companys large customer reach also highlights Walt Disneys appeal. Such appeal facilitates better bargaining power with multi-channel video programmingShow MoreRelatedIncorporated In 1938, Walt Disney Has Been A Well-Known1181 Words   |  5 PagesIncorporated in 1938, Walt Disney has been a well-known name in the entertainment business. According to Global Financial Data, Disney first started offering stock to the public in 1940 with a cumulative convertible preferred and then in 1946 it offered â€Å"OTC† (over the counter) common. On November 12, 1957, the NYSE added Disney to its list. So how is the financial condition of Walt Disney today? 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The only two important commonalities that can be deducedRead MoreWalt Disney Company s Organization967 Words   |  4 Pagesto Investor Relations, The Walt Disney Company’s â€Å"exemplifies an organization composed of four strategic business units which, with the consideration of the consolidated revenue, represented roughly an enormous 35.5 billion dollars in 2007.† They are â€Å"Disney Consumer Products, Studio Entertainment, Parks and Resorts, and Media Networks Broadcasting, and these can be further subdivided into 28 categories and are composed of an overabundance of brands† (Walt Disney, 2013). The only twoRead MoreSWOT The Walt Disney Company960 Words   |  4 PagesSWOT Walt Disney SWOT analysis 2013 Strengths Weaknesses 1. Strong product portfolio 2. Brand reputation 3. Competency in acquisitions 4. Diversified businesses 5. Localization of products 1. Heavy dependence on income from North America 2. 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According to the â€Å"2015-Annual-Report† of the Walt DisneyRead MoreDisney s Current Published Mission Statement Essay1357 Words   |  6 PagesDisney s Current Published Mission Statement Walt Disney s does not have a distributed vision articulation. On the other hand, their current Statement of purpose can be found on their site (The Walt Disney Company, n.d.). The current statement of purpose peruses as takes after: The mission of The Walt Disney Company is to be one of the world s driving makers and suppliers of diversion and data. Utilizing our arrangement of brands to separate our substance, administrations and customer items,